Are you frustrated with your marketing? Do you feel like you’re always chasing “shiny things” that promise to make your marketing (better, faster, easier, cheaper)? Do you feel like creating a marketing plan is too hard and too complicated? You’re not alone. This is one of the questions I get asked about the most. So
Just read a great article about successful entrepreneurs who bootstrapped their way to success using email outreach. This got me thinking about how you could apply these tips more broadly – and recreate a virtual elevator pitch only via email but through social media. If you had 30 seconds in an elevator with your dream
Marketing methods come and go, but one of the highest ROI marketing methods is still email funnel marketing – but only if you have a high-converting funnel. When you come to me to discuss email funnels, my job is to act as a partner in your marketing efforts. I understand that the funnel does not
Everyone talks about email funnels…but unless you read marketing blogs and hang out with sales geeks (guilty on both counts), then you might not know exactly what an email funnel does, how it’s structured, and why it can be one of the biggest success drivers for your business. So, let’s take a deep dive into
People buy from people…people they know, like and trust. Smart entrepreneurs know that customers want to know more about YOU before they buy from you. To stand out as an authority, a resume or LinkedIn profile is simply not enough. You need a cross-platform marketing approach to demonstrate to your customers your knowledge, your trustworthiness,
Understanding the WHY behind your customer interactions is one of the most overlooked part of email funnel design. You can turn MORE leads into sales if you meet customer expectations at each stage of the process. Stage One: Attention The lead has just found you. They don’t know you.They don’t trust you. But they’re willing
Depending on where you are in your funnel, you have different goals and can expect different responses from your leads. Here are 21 email subject lines that get your leads clicking and boost your open rates. Attention: You are just coming on their radar. They are curious about you, but don’t have a lot of
Need an email funnel that converts? A Messenger bot sequence that engages? That’s what we do.