email funnel

email funnels 101

Email Funnels 101

Everyone talks about email funnels…but unless you read marketing blogs and hang out with sales geeks (guilty on both counts), then you might not know exactly what an email funnel does, how it’s structured, and why it can be one of the biggest success drivers for your business. So, let’s take a deep dive into …

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email psychology

Email Funnel Psychology – Understanding your reader

Understanding the WHY behind your customer interactions is one of the most overlooked part of email funnel design. You can turn MORE leads into sales if you meet customer expectations at each stage of the process. Stage One: Attention The lead has just found you. They don’t know you.They don’t trust you. But they’re willing …

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